According to Apple’s most recent App Store numbers, the corporation paid out over $60 billion (around Rs. 4,43,300 crore) to developers in 2021. Following Apple’s decision to cut the commission collected from smaller developers, the latest data show an increase in money paid to developers compared to previous years. Customers spent “more than ever” on the App Store between Christmas Eve and New Year’s Eve, according to the business, though it did not share the overall amount spent by all customers during that time.
Since the App Store was introduced in 2008, Apple announced that developers have earned over $260 billion (approximately Rs. 19,21,486 crore), a surge of around $60 billion (nearly Rs. 4,43,300 crore) since the firm previously revealed these data a year ago. The top popular apps and games on the Store are updated on a regular basis by Apple.
Apple reported in January 2018 that since the App Store’s inception, developers have earned $86 billion (approximately Rs. 6,35,400 crore), implying that the value has increased by more than $170 billion (about Rs. 12,56,000 crore) in the last four years.
As previously stated, Apple’s numbers on remuneration to developers show an increase in App Store earnings. Apple modified its App Store commission policy in November 2020, collecting 15% of sales for the “vast majority” of developers who earn less than $1 million (approximately Rs. 7.4 crore) in annual sales across their apps. Apple also announced that if a developer’s business exceeded a certain threshold, they would be subject to a 30% fee for the remainder of the year.
According to the firm’s numbers, there were 745 million subscriptions from users on the business’s platforms, which were shared between Apple and developers on the App Store, which continues to generate revenue for the company and developers. Customers’ spending increased by double digits between Christmas Eve and New Year’s Eve, although the corporation did not divulge the exact figure.
While Apple’s numbers show a significant increase in developer earnings, there is no way of knowing how many developers benefited from the boost. On the App Store, Apple has come under fire from developers for counterfeit programs and restrictions that are seen as overly restrictive. The fight with Epic Games, which was removed from the App Store over in-app purchases, was Apple’s largest legal challenge in 2021.